Last updated: 4 July 2026

YouTube

YouTube

Live
Auth: OAuth (Connect Link) · Plans: Free, Starter, Business, Enterprise · Tools: 7 · Category: Marketing & Analytics

Query channel analytics, video performance, and audience data from your YouTube account.

Who needs this: Marketing teams and content creators who want AI to surface video performance data and audience insights without logging into YouTube Studio.

Example questions once connected

  • Which video got the most views this month?
  • What is our channel's subscriber count today?
  • Show me watch time and retention for the June product demo
  • Search for our videos about M-Pesa integration

Step-by-step setup

  1. Open the connector in your Msharti dashboard. Go to Connectors → YouTube → Connect. Msharti creates a unique OAuth link. Click Open in Browser.
  2. Log in with your YouTube account. A consent screen lists what Msharti can access. Review the permissions and click Accept or Continue.
  3. Confirm the connection in Msharti. You will be redirected back to the dashboard. The connector shows Connected with a green dot. Tokens are stored securely and refreshed automatically.

Tool reference

These are the tools the AI can call on this connector. Each tool fires automatically when you ask a relevant question.

list_videos() List videos on the connected YouTube channel with view counts and publish dates.
Inputs optional: max_results, order (date/viewCount/rating), published_after
Try asking "Show me our 10 most viewed videos this year"
Returns Top 10: 1. "Msharti Demo — M-Pesa in 60s" (24,312 views, 15 Jan). 2. "KRA TCC checker walkthrough" (18,204, 8 Feb). 3. "Copilot + Msharti setup" (12,018, 4 Mar).
get_analytics() Return analytics data for a video or the full channel over a date range.
Inputs optional: video_id, metrics (views/watchTime/subscribers/revenue), date_range
Try asking "How many views and minutes watched did we get this month?"
Returns June 2026: 48,410 views, 124,820 minutes watched. Avg view duration: 2m 34s. Subscribers gained: +312.
get_channel_stats() Return current channel statistics: subscriber count, total views, video count.
Inputs none
Try asking "What is our YouTube subscriber count right now?"
Returns Channel: Msharti Platform. Subscribers: 4,218. Total views: 312,040. Videos: 34. Last upload: 5 days ago.
search_videos() Search the channel's video library by keyword.
Inputs query string, optional: max_results
Try asking "Find all videos about the KRA connector"
Returns 3 videos: "KRA TCC checker walkthrough" (18,204 views), "KRA PIN lookup demo" (4,812 views), "KRA + M-Pesa compliance automation" (2,301 views).
get_comments() Retrieve top comments for a video.
Inputs video_id or title keyword, optional: max_results, order (time/relevance)
Try asking "What are people saying in the comments on our M-Pesa demo video?"
Returns Top 5 comments on "Msharti Demo — M-Pesa in 60s": "This is exactly what we needed for our SACCO" (42 likes), "Does it work with Till numbers?" (18 likes), "When is the CRB connector live?" (12 likes).

Limits

  • YouTube Analytics API quota: 200 units/day by default. Msharti caches analytics responses for 1 hour to stay within quota.
  • Revenue data (AdSense) requires the YouTube channel to be monetised and the OAuth scope to include yt-analytics-monetary.readonly.
  • Comments are read-only — the AI cannot post or delete comments in this version.

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Need help? [email protected] — Nairobi-based, same time zone.